Tuesday, August 17, 2010

Anyone have any good ideas for a research topic in the area of Marketing?

I feel the following will be good: 'Product life cycle and diversification' OR 'Customer is always right'.


VR

Anyone have any good ideas for a research topic in the area of Marketing?
On Line marketing is a very good one. Need find some real meat














idearibbon.com
Reply:research the best form of direct mail marketing Post cards vs business letters. The % return of black and white vs. color. etc.
Reply:i have noticed for several years now that some toyota cars have taillights that are configured with some degree of slant. is this an intentional marketing ploy to get consumers comfortable with oriental people and products? thanks for submitting your question as i have been intending to present my answer as a question. good luck on you project - oddyerdy
Reply:Actually, I have always wanted to know why color sells. Example: if you go to a car lot to purchas a car a red cars and the white cars are the most popular. Why does color matter? Something to do with how color stimulates our moods! Yellow is supposed to make people happy, but why are there not alot of yellow cars out there.


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